Practice / Operations

Client: IT Company in Mobile Patient Communication Space

Situation: Client developing new business technologies in healthcare

  • Technology application was new
  • Regulatory guidance was unclear
  • Previous counsel advised client to abandon business plan

Legal Issues:

  • Client’s proposed business model involved providers sending text messages to patients
  • Federal and state regulations — including HIPAA — affected viability of client’s business model
  • Legal structures needed to permit further development and deployment of business model within context of rapidly-developing regulatory scheme

Legal Solution:

  • Research myriad federal regulations, including HIPAA and TCPA
  • Research state regulations regarding health care information, information security and electronic signatures
  • Develop legal analysis supporting client’s business model
  • Create with client unique consenting and workflow processes enabling client’s business model

Outcome:

  • Client launched real time patient engagement platform with robust back-end analytic tools
  • Client company was acquired by larger entity approximately 4 years after launch
 

 

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